30th May – 2nd June 2016
This is a highly participative, residential 4-day intensive programme which will provide participants with effective skills and techniques to negotiate a wide variety of media outlets and that will help them become effective communicators of their research and interests.
Registration/Pre-Programme Preparation
Participants are required to prepare a lay or popular summary (300 words) of their research work in a style that a friend or family member with no connection to scientific research can understand. Participants will be asked to choose one visual aid to help explain the idea.
Day One – Maynooth University
9:30 – 9:45 am – Welcome by President
9:45 – 11:00 am – Introduction to Programme and Writing Skills – Led by Dr Alison Farrell (MU) and Dr Padraig Murphy (DCU)
Know your audience
Know your purpose
Genre/style/mediumoCollaborative writing
11:00 am – 11:20 am – Tea/Coffee break
11:20 am – 1:00 pm – Introduction to Programme and Writing Skills continued – Led by Dr Alison Farrell (MU) and Dr Padraig Murphy (DCU)
1:00 pm – 2:00 pm – Lunch – Sandwiches/Fresh Fruit/Coffee/Tea/Water
2:00 pm – 4:00 pm – Communicating Risk – responding to risk and wicked problems–Professor Emeritis Martin Downes (Maynooth University)
Evening: Local Social Event/Dinner in Maynooth Town
Day Two – Maynooth University
9:30 am – 11:00 am – Getting the Message Out – Led by Dr Declan Fahy (DCU)
Writing for media – includes in-session practical assignments
Media hooks
11:00 am – 11:20 am – Tea/Coffee break
11:20 am – 1:00 pm – Getting the Message Out – Continued & Feedback – Led by Dr Declan Fahy (DCU)
1:00 pm – 2:00 pm – Lunch – Sandwiches/Fresh Fruit/Coffee/Tea/Water
2:00 pm – 4:00 pm – Maximizing your Communications Impact
Part 1: Making Altmetrics Work for You – led by Mr Ciarán Quinn (Library, Maynooth University), Ms Lisa Callaghan (Library DCU) and Grainne McCabe (Library RCSI)
Part 2: Open Access – led by Ms Siobhan Dunne (Library, DCU)
Day Three – Maynooth University
9:30 am – 11:00 am – Communication Leadership and Strategy – Led by Dr Padraig Murphy (DCU)
Inter-professionalism and leadership in communicating your research – Professor Teresa Pawlikowski (RCSI)
From deficit to dialogue – Dr Padraig Murphy (DCU)
11:00 am – 11:20 am – Tea/Coffee break
11:20 am – 1:00 pm – Ethics, Integrity and Responsible Research and Innovation – Led by Dr Padraig Murphy (DCU)
1:00 pm – 2:00 pm – Lunch – Sandwiches/Fresh Fruit/Coffee/Tea/Water
2:00 pm – 4:00 pm – Scientists in Social Media – Ms Marie Boran
Preparation of mock social media campaign – Includes practical in-session assignments
Feedback
Evening – Local Social Event/Dinner in Maynooth Town
Day Four – DCU
Bus departing from Maynooth University to DCU at 8:30 am
9:30 am – 1:00 pm – Handling the Media – Interview techniques – Led by Dr DeclanFahy and Dr Padraig Murphy (DCU) with Facilitation by Ms Cathy Moore (DCU) Radio TV
11:00 am – 11:30 am – Tea/Coffee break
11:30 pm – 1:00 pm – Handling the Media – An Insider View – Mr Gavin Jennings RTE
1:00 pm – 2:00 pm – Lunch – Sandwiches/Fresh Fruit/Coffee/Tea/Water
2:00 pm – 3:15 pm – Feedback on Day 4 Morning Interviews
Bus departing from DCU to RCSI at 3:30 pm sharp (to arrive at RCSI by 4:15 pm)
4:30 pm – Guest Lecture Dr Ben Goldacre – Public Event – O’Flannagan LectureTheatre, RCSI 123 SSG
Introduction and welcome by CEO of RCSI; Invites to 3U Partnership Board and other dignitaries)
Reception – in RCSI
Transport back to Maynooth University will be organised if required.
Webpage: http://3u.ie/3u-innovediate/